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Careers @ Carrot-Top Industries

If you desire a career opportunity with a fast-paced, direct marketing organization with over 37 years of business success, Carrot-Top Industries may have the opportunity for you! Carrot-Top Industries is an equal opportunity employer offering competitive salaries and comprehensive benefits. 

Serving businesses, schools and government since 1980, Carrot-Top Industries is a small, locally-owned company in Hillsborough, NC. We are a B2B company providing customers with high quality patriotic, special event, and custom-made products, and the best customer service in the industry. Although we are a well-established company, we are still small enough to offer a very friendly and casual work environment with the opportunity to learn and grow. 


Current Open Positions

Digital Marketing Strategist

The Digital Marketing Strategist will handle all content production and implementation on carrot-top.com, commercialsolarproducts.com, all social media platforms, public relations and print production pieces. This position reports to the E-commerce manager as part of our Web team. The Digital Marketing Strategist will also work closely with our Graphics and Merchandising teams to create a cohesive online presence for Carrot-Top Industries. This role will support company marketing, product and advertising efforts as needed.

Responsibilities:

Content Creation - The Digital Marketing Strategist is responsible for creating compelling content within Carrot-Top’s structure and voice that meets the company’s SEO guidelines in support of strategic goals. This includes performing keyword research, mapping keywords to pages within categories on our site and creating compelling content that engages and educates readers about our products and services.

SEO/Link Building - The Digital Marketing Strategist is responsible for creating SEO-driven content and campaigns to help improve Carrot-Top’s ranking on search engines. This includes conducting keyword research, analyzing content performance, and conducting outreach to drive referral traffic to carrot-top.com and to create awareness and strengthen credibility around the Carrot-Top Industries brand.

Ad-Hoc Marketing Projects - The Digital Marketing Strategist is also responsible for managing various ongoing marketing projects. Project management responsibilities include updating web content (landing pages, product descriptions) as well as creating promotional web content (blog posts, press releases), email marketing, team meetings, and other internal communication around projects.

Desired Skills:

  • Concise and creative writer with experience creating compelling messaging
  • Analytical mind capable of reporting and auditing SEO health
  • Experience with SEO strategy and implementation
  • Experience creating digital strategies and deep knowledge of best practices
  • Can optimize high-ranking content
  • Experience curating content and building followers on social media
  • Experience with content outreach and promotion strategies and best practices
  • Positive, can-do attitude
  • Naturally curious, self-starter willing to conduct research and advise on best practices around digital marketing strategies
  • Strong project management and administrative skills
  • Team player, flexible, independent, self-motivated, fast-learner and creative personality
  • Bachelor’s Degree or higher
  • Ability to communicate, negotiate and manage relationships with third party consultants as appropriate

Preferred Skills:

  • Experience with Graphic Design, video creation and photo editing software
  • Basic HTML skills including the ability to edit a web document using a WYSIWYG editor and make basic formatting changes in the source code
  • Previous experience with Google Analytics, Search Console and MOZ or other SEO tools
  • Familiarity with Magento or E-commerce platforms
  • Extensive knowledge of Microsoft Office, with extensive knowledge of Excel

Apply by sending your cover letter, salary requirements and resume to [email protected]Resumes without a cover letter will not be considered. No phone calls please.

Carrot-Top Industries is an equal opportunity employer.

Job Type: Full-time


Marketing Analyst

The Marketing Analyst creates reports and translates the data into business-driving insights for numerous departments. This individual also plans and implements the company reporting strategy. This position reports to the Director of Marketing, but will also work within the Marketing department to lead or provide input on marketing projects and strategy. The Marketing Analyst documents all instructions for reports.

Responsibilities:      

  • Prepares recurring reports on sales, retention, acquisition, product performance, sales team and operations
  • Manages customer contact strategy to determine house and prospect files to mail
  • Manages production and mailing process to improve cost
  • Monitors effectiveness of all marketing projects and recommend changes
  • Manages the customer database to ensure the files are updated by working with list brokers and the call center manager to facilitate data integrity
  • Works with list brokers and consultants
  • Runs ad hoc reports for all departments

Required Skills:

  • Bachelor’s Degree in Economics, Math or Statistics
  • 0-2 years work experience. Catalog Marketing experience a plus.
  • Strong Microsoft Excel, Access, including pulling data to run complex and insightful analysis
  • Ability to effectively communicate results/implications both verbal and in writing to technical and non-technical audiences
  • Proficient verbal and written communication, organization and time management skills
  • Focused and detail oriented; ability to “dig” into issues and think critically
  • Team player, flexible, independent and self-motivated

Apply by sending your cover letter, salary requirements and resume to [email protected]Resumes without a cover letter will not be considered. No phone calls please.

Carrot-Top Industries is an equal opportunity employer.

Job Type: Full-time


Customer Service Representative

Established in 1980, Carrot-Top Industries offers custom, patriotic and special event products. We are a customer-first organization that serves American business, government, education and individuals. We provide quality, American-made products that build and enhance patriotic, corporate and individual pride. 


We are growing, and hiring more Customer Service Reps for our Hillsborough Call Center! Our CSR's job is to help our customers enhance their facilities and the unique events that bring their communities together by helping them to choose the right products at the best value for their budget. We build strong customer relationships by under-promising and over-delivering. We seize every opportunity to provide memorable customer service.

Are you always positive and cheerful? Are you computer-savvy? Do you pay attention to details? Are you dependable? A good listener? Organized? Good at managing your time? Do you take the initiative to learn on your own? Like to talk on the telephone? Are you coachable? Do you want to work as part of a team?! If you answered yes to all - and if you are passionate about delivering memorable customer service on every call - you may be the person for the job!

You will enjoy a casual work environment, a full-time weekday schedule (Monday-Friday, 8am to 5pm), competitive hourly pay, paid holidays and vacation, and excellent health insurance.

Apply by sending your cover letter, salary requirements and resume to [email protected]. Resumes without a cover letter will not be considered. No phone calls please.

Carrot-Top Industries is an equal opportunity employer.

Job Type: Full-time


   

Our Corporate Offices are headquartered in Hillsborough, NC.

Candidates should forward resumes to the Human Resources office at:

Carrot-Top Industries, Inc.
PO Box 820
Hillsborough, NC 27278
ATTN: Human Resources
Fax: 919.732.5526
email: [email protected]